Example Project: Website Revamp
Client: Lara Mellor Training
Details: Full WordPress website rebuild, photoshoot planning, handover/training and support.

Lara’s website just didn’t reflect her personality or her brand. Together we created something that does.


Example Project: Toyah Solo
Client: Demon Records
Details: 8 disc box set (design elements: outer box, inner box, 48 page booklet, 8 x sleeves, 8 x discs, promo pack shot images).

As someone who loves a collectable box set, I wanted this to be a product I’d be happy to have in my collection. And it is.

digital marketing

Example Project: Various
Client: Bathroom Cladding Direct
Details: Branding, Graphic Design, eCommerce Build & Management, Point Of Sale Implementation, PPC, Online Advertising, Email Marketing, Customer Experience & Touchpoint Management.

BCD is one of my longest-standing clients. We’ve worked together since 2012 to launch, develop and grow the business.

analysis & review

Example Project: CTA & CX Review
Client: Notify Technology
Details: Calls To Action & Customer Experience Review, Digital Marketing, PPC, Online Advertising, Strategy & Planning.

Notify’s website looked good but wasn’t converting visitors to leads. We’re working together to make sure it does.


How? By helping them create websites and digital marketing strategies that work for them.

WEB – I can help you create or revamp a website so that it truly represents your business. I’ll work with you to find out what your goals are and what your online user experience and customer journey needs to look like. 

DESIGN – My background is in design, I wouldn’t call myself a ‘developer’ as such, so a lot of what I do with web projects is focused on the look and feel and I work with talented coders where needed. If you have an existing brand you’re happy with, it will be the ‘star of the show’ on your website. If you don’t, then I can help you create one.

DIGITAL MARKETING – I can help you understand things like blogging and creating digital content, setting up online advertising and pay per click campaigns. If you have a strategy, we’ll work to that. If you don’t, we’ll create one together.

ANALYSIS & REVIEW – Once your website is up and running, looks good, does what you need it to do, and you’re pushing out digital content, I can help you to delve into your visitor statistics, tell you what visitors are doing on your website, where they’re coming from and help you set goals and tracking measures. I can also work with you to review your existing website and digital marketing activities – find out what’s working and what’s not, scrutinise your online and offline touchpoints.

What else do you need to know about me?

I’m a do-er, not a talker-abouter. I champion honesty and transparency. I don’t like instant coffee and find it difficult to hide my disdain at a badly made cuppa. Oh, and you might also know me from my two family businesses, Muggins.biz and North East Gifts.


I’m always really responsive to emails and messages. I don’t answer the phone much – it’s nothing personal. You can also book a free 30-minute consultation to chat about your requirements.

AS Design North East Limited trading as A.S. Design, Web & Marketing. Company number 07713029. Unit 12, Blaydon Business Centre, Cowen Road, Blaydon, NE21 5TW.